Attrace (PreICO)

I met the team in Utrecht, and heard the pitch. Really great product, and strong team. The affiliate market is ripe for change and transparency. The whitepaper is solid, and good video.

Good team that I think could
do with some Asian involvement as quite heavy on dutch. They have all the right skills sets and busienss experience. Think the idea is strong but wil be competitive. Think the founders plus angels tokens at 23% is high and should be reduced. Hard cap sensible but dev costs look quite high at about 4.5M or so at the hard cap.

Team has all the experience and capacity in place to make this project successful.I will update my rating once the ICObench KYC is verified Project vision is clear and the fully decentralised protocol follows the crypto/blockchain ethics. Lots of competition in the space but also a big market with space for more than 1 competitor. Detailed roadmap available but no MVP yet. 50% of total token supply meets the industry standards. team’s tokens are locked for up to 2 years with four 6-month vesting periods which is ok.

Great team looking solid and capable to implement the project. Advisors team is looking very strong. Fully decentralised which is the main key for an ICO. Looking forward for this project.

This rating was provided based on the information available at the time of the evaluation. This is not an investment advice or a recommendation to invest in this or any other ICO. Investment decisions should not be made based upon ratings, but upon performing your own research.

Although am not a fan of affiliate marketing, I do know many people who are.
What I always had problems was with transparency on the subject and more importantly traceability, which is a perfect mix for blockchain.

Am not sure if you have what it takes, but I believe that you will find that people would be interested in this idea.

My rating is strictly my view on the matter.

This is a project that can solve a MASSIVE need in the internet marketing world. Affiliate marketing is prone to cheating and desperately needs a system for accountability. Attrace is solving all of these issues.

The whitepaper is well written with a lot of intimate industry knowledge. If the marketing is done right, I cant see this project failing.

The affiliate marketing market is absolutely huge and there is room for more than one player.