ARROUND is a breakthrough communication platform powered by blockchain that gives its users a beautiful personalized digital world, advertisers a new and exiting channel for their campaigns and offers AR-developers a vast sales market for their software and hardware. Every aspect of this universal AR ecosystem is fine-tuned to deliver a next-generation augmented reality experience.
The ARROUND Private Sale runs until September 15.
According to the Juniper Research and Goldman Sachs analysts, the augmented reality market will grow by 20-100 times in the next 5 years up to 115 bln USD in 2020.
AR technology is finally ready for mainstream consumption. IT will be the communications medium of choice for the Generation-Z and form the backbone of the mobile advertising market.
The ARROUND app is a free cross-platform mass-user environment that will allow smartphone users to experience, create and share augmented reality objects and interact with them, as well as communicate with each other.
For users, the ARROUND is a unique platform for communications and entertainment in augmented reality. The platform infrastructure utilizes blockchain technology and is designed for the development and sales of goods, services, information and advertising using the principles of a decentralized economy.
For developers, the ARROUND platform is an innovative partnership network in the brave new world of AR and a fantastic opportunity to reach a ready-made mass market hungry for AR.
For advertisers, ARROUND represents a brand new mobile advertising channel capable of delivering unrivalled performance. ARROUND is capable of bringing the power of contextual and targeted advertising, which e-commerce merchants have enjoyed for years, into the real world at last!
We are building an array of solutions for brands, organizations and retailers, based on object and spatial recognition (powered by our crowdsourced 3D mapping solution) and have already attracted large retail partners in order to commercialize our product.
Rated on Apr 4, 2018
Rated on Apr 14, 2018
The idea bring shopping experience to the new level, the token economy encourge the content creation and reduce the cost for AR technology.
Rated on Mar 4, 2018
Amazing team and good project!
Rated on Feb 23, 2018
Good Team! Great looking project!
Rated on Mar 30, 2018
Rated on Mar 21, 2018
Rated on May 22, 2018
Interesting project and the cap is very sensible . getting into something competitive so may be hard to get to adoption. Not so sure on Belize for ICO , has negative stigma I think that may harm chances of good raise
Rated on Jun 4, 2018
Amazing idea is that it brings new shopping experience to shoppers and save a lot of time.
Team is strong and I am sure it will boost sale volumes.
Rated on Jul 14, 2018
AR has a very strong market potential and with a strong team, success of the ICO is not far behind. This concept brings shopping to a mind boggling level and I feel there will be many investors who will come flocking,
Rated on Apr 16, 2018
Project looks promising with strong team.
Rated on May 9, 2018
In my opinion I think this project has an interesting team, vision and product is unique.
*Please see my profile for disclosures.
Rated on Jul 9, 2018
Great idea and a solid team! The AR industry is in the very nascent stage and it's a good time to capture a piece of that market. Team is solid too. I can see this as a successful project. All the best!
Rated on May 24, 2018
A great idea coupled with the use of AR, in a market where they have a lot of space to go. The vision is good and there is a sensible cap in place as well. I also like the look of the team.
Rated on Feb 23, 2018
Solid team, and great vision!
Rated on May 6, 2018
Great concept with MVP ready, good luck.
Rated on May 11, 2018
You had me at AR! No seriously, a bright idea and part of the future.
Rated on Feb 24, 2018
Rated on Jun 27, 2018
I love AR project.. it's Interesting project and the cap is very sensible. experience team member and advisor board and innovative product and a great vision. Best of luck team.
Yes, so many AR project live with blockchain at this moment but ARRound project come in market with new idea.
Rated on Mar 15, 2018
Rated on Mar 12, 2018
Rated on Mar 13, 2018
Rated on Jul 20, 2018
Modified on Jul 24, 2018
- Executive team has a good bit of professional experience
- Nice to see such an experienced CFO to manage the funds
Facets to explore:
- CEO has not run companies before, just pay attention to him surrounding himself with experience.
Product / Vision:
- This is a massive market to monetize, with multiple pivot angles and flexibility.
- Lots of room to pick specific verticals to specialize in.
- Go To Market (expanding quickly) and more specifically time to market are crucial here as this market will be ripe for consolidation activity.
Facets to explore:
- Relatively low barrier to entry for traditional technology companies to enter the market like Amazon
- $30M Hardcap slightly outside the hotzone for raises in the current climate
Notice: I do not provide investment advice. Please see my profile for important disclosures.
Rated on Jun 25, 2018
I like the idea, and overall, the whole project looks quite well-elaborated. Key team members look strong and experienced enough to make it all work successfully. Good luck.
Rated on Jun 28, 2018
Combining advertising and communication is an ambitious task. But at the same time if it's approached correctly it can be a breakthrough platform.
It can serve a duel purpose and benefit both advertisers and consumers.
From the technology aspect this project will be a great undertaking. Seeing a solid core team will help reach it's goals and milestones. Look forward to seeing his project come to life!
Rated on Feb 24, 2018
Rated on Mar 23, 2018
Rated on Apr 4, 2018
I did not see a prototype and this looks like its still in concept stage. Great Ideal though.
Rated on Apr 30, 2018
Rated on Mar 7, 2018
Strong team / vision. I like the AR intersection with advertising on the blockchain.
User adoption is key!
Rated on Mar 17, 2018
A lot of competitors in this area, but I believe that with this strong team the project can be successful. Good luck!
Rated on May 4, 2018
Rated on Jul 30, 2018
I like this idea. Team seems to have some decent experience. Although I'm not convinced on the need for blockchain on this?
Couldn't all this AR functionality and key features of the service still work without it and pay out in FIAT?
Thanks for checking out our project!
We’re developing a crowdsourced map, an advertising network, an AR store and a social network as part of the platform…together its an ecosystem/incubator for AR ready applications (both on iOS and Android) offering them a way to monetize through AR advertising. These elements all intrinsically connect to each other, and because each one has it’s own associated transactions, it makes sense to build a core using blockchain.
As we’re bringing in so many disparate sources: developers, app users, advertisers, retailers, brands, organizations, we think blockchain is perfect for tracking ad inventory, proving/certifying ad views, warranting intellectual property rights and guaranteeing privacy rights etc. Also, we can use tokens to motivate the userbase to build the 3D map.
The commercial organizations we’ve spoken to so far love the idea of blockchain on an ad network as it provides complete transparency in their ad purchases.
As for carrying out all transactions in fiat? Sure it’s possible, but it’s just not optimal as there will be multiple currencies, exchange rates, issues around micro-transactions and credit card processing…The ARR not only simplifies this, but it gives us more scope for marketing and growing the network.
Rated on Jul 5, 2018
Solid project in every angle, from the vision to the token economics. Absolutely booming augmented reality space. Very promising and a strong team to execute. Wish you all the best.
Rated on Jun 24, 2018
Modified on Jun 24, 2018
AR is definitely the future. Looks like a very interesting product. Looking forward to seeing more.
This rating was based on the information available at the time of the evaluation. This is not investment advice or a recommendation to invest in this or any other ICO. Please do your own research.
Experts are independently and voluntarily contributing to the community. If no expert has rated the ICO, only ICO analyzer's results are used. Always research before investing as these ratings should not be taken as an investing guide of any kind.
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TeamApply as an advisor
Expert on augmented reality
Senior Web Developer
Initial idea to create a communication platform based on augmented reality
Presentation of idea and feedback
Optimization of the project’s business concept
Technical specification of the project
First major partner, A.V.E. which runs the biggest pharmacy network in Russia
Investment into the development of MVP
Release mobile app on iOS and Android
Launch advertising campaigns with new partners, 36.6 and the Atrium shopping center
Release of the alpha version, seed the the platform with content and open the doors to targeted users
Port ARROUND to Augmented Reality Glasses ODG and Microsoft HoloLens
Engage advertising agencies on the platform
Запуск рекламных компаний с крупными аптечными сетями в Европе
Develop self-service module for ad agencies to build their own AR content
The first auction in the secondary market for the sale of advertising space inside the platform
Launch of SDK, attracting third-party developers to the platform
Launch of a pilot project with a partner in the US
Expansion to new markets: China, Japan, Korea, Europe