Blockchain technology has opened a whole new chapter of value transfer. The development of blockchain innovation has now made it possible to optimize digital advertising and provide monetary benefits that enable advertisers, businesses and consumers the ability to send and receive real-time payments effortlessly, essentially, circumventing the inefficiencies of legacy financial systems. The major advantage of blockchain technology is that it revolves around decentralization and security, offering remarkable benefits for connecting both advertisers, businesses and consumers.
Advertising, the fuel and life blood of the digital economy, is on the verge of a blockchain revolution and the goal of businesses and advertisers is to maximize marketing effects while minimizing marketing costs. In order to reach this goal, they have to target the right audience using the right channel at the right time.
We at YOU have a vision to disrupt the chaotic patterns and inefficiencies of digital advertising by building a completely new decentralized, tokenized platform that works seamlessly to connect over 200 million advertisers and businesses with 4 billion consumers and overcome the daunting challenges facing digital advertising today.