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GazeCoin

A Decentralized Attention-Based VR/ AR Economy

Currently there is no customised monetisation for virtual reality & augmented reality (AR/VR) content and worlds. Gaze Coin is a blockchain token / unit of exchange between content owners, advertisers and consumers measured by 'gaze control' / eye tracking. By measuring 'gaze, Gaze Coin is able to create a model for advertising in VR / AR worlds that is at the heart of how mixed reality worlds are created and consumed.

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~$6,215,827
value of tokens sold in ICO
Ended
Token
GZE
Price in ICO
0.35 USD
Country
ICO start
10th Dec 2017
ICO end
21st Dec 2017
More on ICO
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About GazeCoin

Currently there is no customised monetisation for virtual reality & augmented reality (AR/VR) content and worlds. Gaze Coin is a blockchain token / unit of exchange between content owners, advertisers and consumers measured by 'gaze control' / eye tracking. By measuring 'gaze, Gaze Coin is able to create a model for advertising in VR / AR worlds that is at the heart of how mixed reality worlds are created and consumed.

GazeCoin will have an API that can be integrated into any VR / AR content or world - providing instant access to a suite of developer tools that will allow effective monetisation through advertising and audience incentives for engaging

Gaze control is a critical tool used in the creation of Virtual Reality worlds where content is only triggered by audiences when they look towards it. VR Producers often use spatial audio to lure audiences to specific locations and then 'lure' them to look in a specific direction - triggering the content and advertising. Gaze Coin uses the concept of 'gaze' to create a business model for virtual reality and augmented reality by creating a unit of exchange between content makers, advertisers and users measured initially by 'gaze' and then more specifically through eye tracking.

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