TokenStars is the first celebrity management platform on the blockchain, providing advanced tools and incentives for deeper interaction between stars, fans, and advertisers.
Having successfully started with the ACE token sale for tennis ($4.9M+ raised as of the sale end date, ACE is listed on OKEx, a top-10 digital asset trading platform), TokenStars has enhanced its team with top-notch experts and stars to launch the TEAM token: Lothar Matthäus, Valery Karpin (football), Tommy Haas, Robin Söderling, Cedric Pioline, Anastasia Myskina (tennis), Nikita Kucherov (hockey), Alexander Anter (poker) and Rico Torres (Hollywood) are among the famous celebrities supporting TokenStars.
The first module of the TokenStars platform was launched in Dec. 2017, powering the Crypto Charity Auction to which many top stars donated their personal items.
TokenStars is the first celebrity management platform on the blockchain, providing advanced tools and incentives for deeper interaction between stars, fans, and advertisers. Having successfully started with the ACE token sale for tennis ($4.9M+ raised as of the sale end!), TokenStars has enhanced its team with top-notch experts and stars to launch the TEAM token: Lothar Matthäus, Valery Karpin (football), Tommy Haas, Robin Söderling, Cedric Pioline, Anastasia Myskina (tennis), Nikita Kucherov (hockey), Alexander Anter (poker) and Rico Torres (Hollywood) are among the famous celebrities supporting TokenStars. Designed as a toolkit, the TokenStars platform consists of 12 integrated modules grouped in 4 layers by function:
crowdfunding, enabling prospective talents to raise funds;
infrastructure, providing the community with tools for key activities (scouting, voting, betting);
fan community, allowing celebrities to grow their social capital and offering fans higher involvement;
advertising, delivering smart and transparent data as well as engaged audiences to brands for more efficient promotion campaigns.
As a utility token, TEAM will be used in most of the interaction activities powered by the TokenStars platform, including repayment of agency commissions from advertisers and supported talents, providing incentives to fans and external agents for finding promising talents (scouts) and for promoting celebrities (promoters), making betting bids, participating in the voting polls, getting access to exclusive offers from celebrities, and so on.
TokenStars develops its platform on the blockchain to make it transparent and verifiable, create a powerful global community, ensure lower money transfer costs and faster transactions with no need in a third party, as well as to eliminate middlemen in and bring more transparency to the celebrity management industry.
Based on a proven business model, TokenStars is lead by an experienced team with background at Groupon, Leo Burnett, Evernote, Rambler&Co and Mail.Ru Group. It is supported by blockchain advisors Tomoaki Sato (Starbase), Wulf Kaal (University of St. Thomas) and Edgar Kampers (Qoin). The first module of the TokenStars platform was launched in December 2017, powering the Crypto Xmas Charity Auction to which many worldwide famous celebrities donated their personal items with signatures.
Core Idea
The core idea behind TokenStars is to bring the interaction between stars, fans and advertisers to a new level and solve celebrity management industry problems.
Stars: talents and pros. In an era when professional career development highly relies on the ability to attract social capital and access the funding sources, stars need more ways to get discovered by the audience and sponsors.
Fans. The balance of celebrities, fans, and media has shifted dramatically. Fans no longer just watch. In real time they participate, analyze, critique, fantasize and connect with their favorite stars. Fans need innovations that will provide opportunities for interaction and two-way communications with celebrities.
Advertisers. Brands seek new channels of promotion with highly engaged audience and demand transparent and adjustable tools to run advertising campaigns.
We understand that in order to encourage collaboration between huge number of participants TokenStars shall develop scalable digital solutions and competitive incentives for all parties.
Therefore, we build the modular blockchain platform that will allow participants to combine its blocks and achieve the desired results. Eventually it will change the way how celebrities connect with their fans and advertisers, making it more efficient and valuable.
We introduce TEAM token to empower the interaction between parties. TEAM tokens (ERC-20 standard) will serve as a form of access to the TokenStars platform and as an internal currency, required for the majority of operations and transactions within our ecosystem.
All ratings published on ICObench serve informational purposes only. ICObench does not provide investment forecast, recommendations or any consulting for that matter. Thus, neither ICObench, nor the experts can be hold responsible for the visitors’ investment decisions. Read more
This rating's weight is reduced by 50% as there is no review added.
Pavel StukolovICO team member replied on 12 Jan 2018
Hi Igor,
I appreciate your attention to our project. Thank you especially for the highest appraisal of the team behind TokenStars: it is true that we have a strong team with great professional background at Groupon, Leo Burnett, Evernote, Rambler&Co, Mail.Ru Group and other successful companies https://tokenstars.com/team#team.
It is amazing we also have support of highly experienced blockchain advisors Tomoaki Sato from Starbase, Wulf Kaal from the University of St. Thomas, Edgar Kampers from Qoin and Nicolay Danilov from Decentralized Systems, as well as famous celebrities in our sports & entertainment advisory board - Lothar Matthaus, Tommy Haas, Nikita Kucherov, Anastasia Myskina, Rico Torres and others who became TokenStars ambassadors https://tokenstars.com/team#ambassadors.
Everyone can find all the details, including the technological stack description, token economy, roadmap and other important information in the TEAM white paper http://tokenstars.com/upload/files/team_whitepaper.pdf, here are some of the results we achieved before the end of 2017:
- completed the successful ACE token sale for tennis ($4.9M+ raised; ACE is currently traded on OKEx, one of the major crypto exchanges),
- signed the first contract with a PRO tennis player - Veronika Kudermetova, winner of 21 international tournaments (No. 58 in WTA ranking in doubles),
- arranged marketing projects for Veronika Kudermetova and Ekaterina Makarova (Olympic Gold medalist in Rio-2016; the winner of Wimbledon, US Open and Roland Garros; No. 33 in WTA singles / No. 3 in doubles),
- established partnerships with major sports media platforms, Tribuna Digital and Sports.ru with 12.5 million MAU,
- launched the first module of the TokenStars platform (Contests & Charity Module, now powering the Charity Crypto Xmas Auction supported by popular international stars https://tokenstars.com/charity).
We are doing our best to achieve even more success in 2018.
Blockchain Technology Consultant Rated on Dec 23, 2017
4
3
2
2%
This rating's weight is reduced by 50% as there is no review added.
Pavel StukolovICO team member replied on 12 Jan 2018
Hi Nathan,
I would like to thank you for reviewing TokenStars TEAM! Since we are moving forward real fast, I decided to update you on the status of our project.
TokenStars platform is already working on the Ethereum blockchain. The first module was launched in December 2017, powering the Crypto Xmas Charity Auction https://tokenstars.com/charity/ to which many worldwide famous celebrities donated their personal items with signatures. More modules are coming very soon, already in Q1 2018. Our elaborate white paper contains a detailed description of the TokenStars platform technological stack along with our roadmap and further important information: https://tokenstars.com/upload/files/team_whitepaper.pdf.
TokenStars’ first token ACE is already launched (https://medium.com/@TokenStars/https-medium-com-tokenstars-join-the-team-10-news-from-tokenstars-98464eb711ed) and listed on OKEx (https://www.okex.com/?forward=%2Fspot%2Ftrade%2Findex.do#symbol=ace_btc).
After the launch of the first deals with brands (for professional tennis players Veronika Kudermetova and Ekaterina Makarova), now we know we are on the right way in terms of earning advertising contracts for stars, based on the huge experience of our team members responsible for relations with brands and now also TokenStars practice.
By the way, Gianluca Zambrotta became the 11th ambassador of TokenStars in December 2017, further increasing the power of our sports and entertainment advisory board that already include Lothar Matthaus (football), Nikita Kucherov (hockey), Tommy Haas (tennis), Alexander Anter (poker) and other famous celebrities. Earlier, blockchain experts Tomoaki Sato (Starbase), Wulf Kaal (University of St. Thomas), Edgar Kampers (Qoin) and Nicolay Danilov (Decentralized Systems) started helping us as advisors.
We are on the way forward, with the ultimate faith in TokenStars, doing our best to make it a big success.
Pavel StukolovICO team member replied on 12 Jan 2018
Hi Luca,
Thank you again for your feedback. I thought my comment could be useful to those people who are interested in TokenStars, so I decided to post it here again, just to make sure the most accurate and up-to-date information is provided at everyone's disposal.
1. We do not offer as huge as 60% or even bigger discount to anyone. It is true that we do offer bonuses that can be applied to TEAM token purchases depending on the amount of contributions and when they are made. These are not discounts. In fact, a discount for the biggest whales does not exceed 35% and decreases gradually, which actually corresponds to the market standard.
By the way, here's the correct final schedule of the TEAM token sale with time-specific bonuses and minimum purchase limits:
Tier 1: December 20, 2017 – January 10, 2018. Min. 1,000 TEAM tokens (0.1 BTC). Bonus 40%.
Tier 2: January 10 - 20, 2018. Min. 1,000 TEAM tokens (0.1 BTC). Bonus 30%.
Tier 3: January 20 - 31, 2018. Min. 100 TEAM tokens (0.01 BTC). Bonus 15%.
Tier 4: January 31 - February 10, 2018. Min. 100 TEAM tokens (0.01 BTC). Bonus 10%.
Tier 5: February 10-28, 2018. Min. 100 TEAM tokens (0.01 BTC). No bonus.
2. Regarding our vision, I would like to stress that TokenStars is based on a proven TMA (talent management agency) business model. We have started with tennis and successfully completed the ACE token sale in October 2017 https://medium.com/@TokenStars/https-medium-com-tokenstars-join-the-team-10-news-from-tokenstars-98464eb711ed, signed the first contract with a PRO tennis player - Veronika Kudermetova, winner of 21 international tournaments (No. 58 in WTA ranking in doubles), launched the marketing project with Ekaterina Makarova (Olympic Gold medalist in Rio-2016; the winner of Wimbledon, US Open and Roland Garros; No. 33 in WTA singles / No. 3 in doubles).
We believe that large audiences will gather around stars and opinion leaders. Lothar Matthäus, Gianluca Zambrotta, Valery Karpin (football), Tommy Haas, Robin Söderling, Cedric Pioline, Anastasia Myskina (tennis), Nikita Kucherov (hockey), Alexander Anter (poker) and Rico Torres (Hollywood) already are among the worldwide famous celebrities supporting us as our Ambassadors https://tokenstars.com/team#ambassadors. In fact, it is already happening.
3. As far as our product is concerned, the TokenStars platform is already working on the Ethereum blockchain. The first module was launched in December 2017, powering the Crypto Xmas Charity Auction https://tokenstars.com/charity/ to which many worldwide famous celebrities donated their personal items with signatures. More modules are coming very soon, already in Q1 2018. Our elaborate white paper contains a detailed description of the TokenStars platform technological stack along with our roadmap and further important information: https://tokenstars.com/upload/files/team_whitepaper.pdf.
As you can see, we are working hard to make TokenStars a success, and we are moving fast. I am glad we have such an experienced team with background at Groupon, Leo Burnett, Evernote, Rambler&Co and Mail.Ru Group, supported by blockchain advisors Tomoaki Sato (Starbase), Wulf Kaal (University of St. Thomas), Edgar Kampers (Qoin) and Nicolay Danilov (Decentralized Systems), as well as by famous celebrities I mentioned above. We all believe in this project and will keep doing our best to fulfil the idea of the first celebrity management platform on the blockchain.
Marketing | Campaign and Community Management Rated on Feb 11, 2018
4
4
3
5%
Cool concept. Everyone is jumping on the influencer marketing bandwagon. This space has a lot of competition but looks like this team has a shot to do some great things
ICO Advisor, 50+ ICOs since 2016, Founder and Publisher of Blockchain News, partner Blockchain Partners, founder Cryptoassets Design Group Rated on Feb 9, 2018
4
5
5
4%
Brilliant idea... direct to fan is the future of entertainment - particularly in the music industry but soon film and TV as well.
This rating's weight is reduced by 50% as there is no review added.
Pavel StukolovICO team member replied on 12 Jan 2018
Hi James,
I highly appreciate your expert review of our project. To keep you further informed, I am glad to tell you that a couple of weeks before the New Year, we launched Contest & Charity Module. It is the first module of the TokenStars platform, based on the Ethereum blockchain. Now it is powering the Crypto Charity Auction https://tokenstars.com/charity to which many worldwide famous celebrities donated their personal items with signatures; all the money collected will go to the nonprofit organizations chosen by them. The release of the Talent Scouting and Voting modules will take place in Q1 2018, according to the roadmap we adhere to (can be found in the whitepaper https://tokenstars.com/upload/files/team_whitepaper.pdf).
Also, we are happy that Italian (and worldwide) football legend Gianluca Zambrotta has just joined Lothar Matthäus, Nikita Kucherov, Tommy Haas, Robin Söderling, Cedric Pioline, Anastasia Myskina and other real stars at the advisory board of TokenStars as our new Ambassador. And we greatly value the support we have been getting from our other experts including blockchain advisors Wulf Kaal, Tomoaki Sato, Nicolay Danilov and Edgar Kampers, as well as from the multi-thousand-people community around TokenStars. Together we are absolutely able to disrupt the celebrity management industry as planned.
Securities and Banking law | Former US Marine JAG Officer | Complete legal advisory Rated on Dec 25, 2017
4
3
3
2%
This rating's weight is reduced by 50% as there is no review added.
Pavel StukolovICO team member replied on 12 Jan 2018
Hi P.B.,
I would like to say thank you very much for taking a look at TokenStars and giving our TEAM token sale a rating. For consistency purposes, I thought I should share a few notable updates with you to make sure the information at your disposal is actual and accurate.
We accomplished the roadmap for H2 2017:
- Signed the first contract with a PRO tennis player - Veronika Kudermetova, winner of 21 international tournaments (No. 58 in WTA ranking in doubles);
- Launched the marketing project with Ekaterina Makarova (Olympic Gold medalist in Rio-2016; the winner of Wimbledon, US Open and Roland Garros; No. 33 in WTA singles / No. 3 in doubles) and Veronika Kudermetova;
- Established partnerships with major media platforms (for tennis we have signed a partnership deal with major sports media such as Tribuna Digital and Sports.ru with 12.5 million MAU);
- Assembled a strong team (Groupon, Evernote, Leo Burnett, Mail.Ru Group, Rambler&Co), blockchain and business advisory board - https://tokenstars.com/team/#team), top-notch sports & entertainment advisory board (https://tokenstars.com/team/#ambassadors) that have been sharing expertise to stimulate the TokenStars project growth and helping to select the most promising talents and attract large audiences of users to the TokenStars platform.
- Launched ACE token for the tennis vertical ($4.9M+ raised as of the token sale end https://medium.com/@TokenStars/https-medium-com-tokenstars-join-the-team-10-news-from-tokenstars-98464eb711ed, ACE is traded on OKEx starting from December 2017, one of the largest crypto asset exchanges https://www.okex.com/?forward=%2Fspot%2Ftrade%2Findex.do#symbol=ace_btc)
- Launched the first module of the TokenStars platform, Contests & Charity Module, and the Crypto Xmas Charity Auction powered by the module (on the Ethereum blockchain) and supported by celebrities Martina Hingis, Pavel Datsyuk, Redfoo (LMFAO) and others - https://tokenstars.com/charity.
Now that we’ve proven our concept and vision, launched the first module of the platform, got the support of top professionals and celebrities, we feel optimistic about TokenStars, continue to believe in it and will keep doing our best to achieve the best success for our project.
Just in case, our white paper can be found at http://tokenstars.com/upload/files/team_whitepaper.pdf. Please feel free to ask questions if any.
Co-Founder & President at Koinsquare | Marketing Manager at AidCoin | Campaign Success Manager at 200 Crowd | Advisory Board Member Rated on Feb 19, 2018
4
3
3
3%
I'm not so agree about the vision because personally I have got differenet ideas about to tokenize sport celebrities I would use a different business model. BTW the project is solid and professional, so let's if the product will be useful on the market.
Blockchain ICO Project Manager Rated on Feb 15, 2018
5
4
5
3%
Good team of developers with a working platform.
This kind of platforms have shown some success during the last years and TokenStars Team is bringing it in a very professional way to the blockchain.
Wealth Manager and Advisor, Angel Investor Rated on Jan 8, 2018
4
3
3
1%
This rating's weight is reduced by 50% as there is no review added.
Pavel StukolovICO team member replied on 12 Jan 2018
Hi Joan,
Thank you so much for rating TokenStars TEAM. We are working hard to bring the first celebrity platform on the blockchain to life and I am glad to share some of our recent news with you.
First, we started with tennis and our ACE token (we completed its token sale earlier https://medium.com/@TokenStars/https-medium-com-tokenstars-join-the-team-10-news-from-tokenstars-98464eb711ed) began to be traded on the OKEx exchange platform in December 2017 https://www.okex.com/?forward=%2Fspot%2Ftrade%2Findex.do#symbol=ace_btc. We have already started proving our concept:
- Signed the first contract with a PRO tennis player - Veronika Kudermetova, winner of 21 international tournaments (No. 58 in WTA ranking in doubles) and
- Launched the marketing project with Ekaterina Makarova (Olympic Gold medalist in Rio-2016; the winner of Wimbledon, US Open and Roland Garros; No. 33 in WTA singles / No. 3 in doubles).
Second, we launched the first module of the TokenStars platform in December: Contests & Charity Model. It is currently used for the Charity Auction of top celebrities’ personal items with their personal signatures: https://tokenstars.com/charity.
Third, Gianluca Zambrotta, a prominent former football player, joined our sports & entertainment advisory board in December and is now among TokenStars Ambassadors together with Lothar Matthäus, Valery Karpin (football), Tommy Haas, Robin Söderling, Cedric Pioline, Anastasia Myskina (tennis), Nikita Kucherov (hockey), Alexander Anter (poker), Rico Torres (Hollywood). They share expertise to stimulate our project growth, help us select the most promising talents and attract a large audience of users to TokenStars platform. Among our blockchain advisors now are Tomoaki Sato (Starbase), Wulf Kaal (University of St. Thomas), Edgar Kampers (Qoin) and Nicolay Danilov (Decentralized Systems).
Taking these into account along with the other details of our concept described in the TEAM white paper http://tokenstars.com/upload/files/team_whitepaper.pdf, we fully believe in the successful future of our project and are making every effort to make it come soon.
Business development expert & CEO @ AB-CHAIN Rated on Jan 18, 2018
5
5
5
2%
I know the team and I am tracing this project for 3 month. The idea is good and the efforts are serious. If the team will be able to contact critical mass of Start, the project will be successful.
Experts are independently and voluntarily contributing to the community. If no expert has rated the ICO, only ICO analyzer's results are used. Always research before investing as these ratings should not be taken as an investing guide of any kind.
Ratings and ICO analyzer results are being updated (re-calculated) every few hours.
- Website
- ACE Tokens creation and distribution
- Module #9 Contest and Charity release
- Partnership agreements with sports media
- Partnership agreements with 3-6 Celebrities to support Charity Activities on the Platform
- Global Marketing and PR activities targeted at fans to take part in Charity Activities and get aware of the
Platform
- 100+ customer discovery interviews with coaches, retired players, aspiring players and their
parents
- Determine 10 potential ‘target’ PROs
- Sign 2 PROs
- Build the core team (Development, Scouting, Marketing)
- In-depth research of the industry as well as 5 Job interviews with Sports’ agencies employees to better understand their business model, pain points, opportunities for disruption
- Tennis, Soccer and other Sports advisory board assembly
- Business advisory board assembly
- Sign first sponsorship deal With the Brand
2
Q1 2018
- TEAM Tokens creation
- DCV mechanism, Module #5 Voting release
- Players’ Application Submission
- Scouts’ activity personal dashboard
- Module #4 Talent Scouting release
- Website newsfeed for Talents
- Global Marketing and PR activities targeted at young players and their coaches
- Global Marketing and PR activities targeted at fans to take part in Charity Activities and get aware of the Platform
- Start internal scouting Activities
- Empower Scouts with more tools and information
- Produce tutorials for the Scouts, Promoters and other internal training materials
- Release internal Player assessment report
- Finalize the typical agreement with the player
- Sign two more sponsorship deals With the Brands
3
Q2 2018
- Players scouting analytics automation
- Users’ analytics dashboard to follow the project KPIs
- Players scouting analytics automation
- Module #12 Ecommerce release
- Promoters’ activity personal dashboard
- Global Marketing and PR activities targeted at Sponsors
- Establish a structured marketing framework for all the main TAs (target audiences): funnels, content,
marketing automation
- Hold first Junior players assessment sessions
- Produce advertising pitch decks for Promoters
- Produce PR media kits for promoters
4
Q3 2018
- Module #8 Fans Communications with Stars release
- Module #1 Talent Support release
- Global Marketing and PR activities targeted at all the main TAs
- Run Marketing based on the measurable KPI-based and transparent Framework
- Establish special projects and PRpartnerships to grow the awareness
- Finalize the first Cohort Selection
- Empower promoters with tools and information
- Build small, agile internal advertising sales department
5
Q4 2018
- Module #7 Bounty Fan Club release
- Module #2 Star ICO “Time Tokenization” release
- Run Marketing based on the measurable KPIbased and transparent Framework
- Monitor performance, adjust assessment criteria, prepare for the contract renewal
- “Customer Success” Organization establishment for all TAs
- Sign sponsorship deal (brought by a promoter)
- Build sales volume via internal advertising sales department
6
H1 2019
- Module #6 Betting release
- Module #7 Bounty Fan Club release
- Module #3 Star ICO “Income Tokenization” release
- Run Marketing based on the measurable KPIbased and transparent Framework
- Set up the predictable Scouting process, running on a solid and measurable basis
- Create and maintain cohort finalization and cohort management framework
- Build a network of strong representatives in the most important sport and entertainment hubs worldwide
