Puregold.sg was established in 2010 as an e-commerce store selling value-added gold and silver coins and bars. It is one of Singapore’s premier private mints with its own in-house factory. It aspires to be the leading hub of creative quality premium gift coins and bars that are made in Singapore. Apart from physical retail shops, it also runs and manages an online platform, www.bullioncurrencies.com, empowering merchants and consumers to use gold as the base currency for all transactions. With its experience in the gold price market, Puregold.sg stepped into the global arena of gold trading and electronic gold exchanges.
Puregold.sg is proud to have won the Asia Pacific Top Excellence Brand year 2012. This prestigious award is presented by an influential regional business magazine, the Global Business Magazine. This title is awarded to outstanding brands each year, examined in aspects including brand image, longevity, esteem and familiarity, goodwill, customer loyalty and overall market acceptance.
Bullion Currencies (Pte Ltd) is a subsidiary of Puregold.sg Pte Ltd. It provides an online platform where customers are able to buy and sell gold, and also use the gold as a means of payment when purchasing goods and services. It firmly believes in the notion of “Gold is Money” and has taken this literally into the e-commerce world.
Working together, they provide customers an all-round service and pleasant experience when dealing with their gold transactions.
Puregold.sg, which is headquartered in Singapore, has offices and retail outlets in Vietnam, Malaysia and Indonesia. It has also launched a Gold Dispensing machine in Singapore.