Alex is the founder of Europe's leading online font technology development and licensing business, HypeForType. Alex has single handedly built a business that has provided more than 35,000 fonts to 13.8 million users in 165 countries. HypeForType has developed technologies that bring type to screen, consumer products, user interfaces, and provide substantial commercial value for the world’s leading brands including; Adidas, Apple, Disney, Google, Loreal, Nestle, Nickelodeon, Nike, Selfridges, Sky TV, Starbucks, Sony, Vogue to name just a few.

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