Joining multimillion dollar global consulting firm Ippon Technologies and reporting into the Managing Director of Ippon Australia, Sherwin is the head of Ippon Australia's experience design consulting practice. A thought leader in experience design, he is tasked with building up the firm's Design Advisory capabilities and overseeing all aspects of XD, BX, CX, UX, UI, IxD, User Research, Human Centred Design, Service Design and Strategic Design.
With over 10 years in the industry, Sherwin is the former Head of Digital CX Development at The Good Guys, former Head of eBusiness Operations at AAMI and former Head of eBusiness Support at Melbourne IT. He holds a Double Masters for the Master of Information Systems Management/Master of Business Administration, a Double Degree for the Bachelor of Business Information Systems/Bachelor of Business and a Diploma of Information Technology (Network Engineering). In addition, he is a brand ambassador for Swinburne's Australian Graduate School of Entrepreneurship.