Kenneth co-founded Hearti in 2015 and is currently the Chief Marketing Officer, leading business development and marketing for the business. Hearti's two integrated platforms, BENEFIT.X & SURETY.AI, are designed to appeal to benefits providers and insurers/financial advisors. Hearti partners with major insurers and wellness merchants to offer insurances and rewards to employees through blockchain technology.
Prior to co-founding Hearti, Kenneth was an accomplished sales and digital strategist. With a strong understanding of the online media, his expertise lies in driving successful digital marketing campaigns for his clients using growth hacking tactics. Kenneth also adds to his belt extensive internship experiences in sales, operation and research where he led key initiatives for companies such as Moody's Analytics.
Kenneth holds a Bachelors in Information Systems with a second major in Marketing from Singapore Management University(SMU).
Kenneth is truly passionate about his work and always eager to connect with other business owners. While he enjoys all aspects of his job, his favourite stage of a project is working with the clients or business unit leaders to understand their business objectives. As they go through that collaborative process, the ideas start to flow and that is always the fun part.
He is always interested and keen on meeting up to discuss any business partnership/opportunities, feel free to contact him if you would like to connect. He can be contacted via email at [email protected]