After four years managing real estate acquisitions for a prominent private equity fund, he Co-Founded Deed coin, in Melbourne, Florida in May of 2017. Leveraging blockchain technology to lower real estate commission to 1%. Herrick began scaling the platform and growing it into the industry leader it is today. Deedcoin has brokerage offices in 173 cities across all 50 states and Puerto Rico, servicing some 17,000 users, 30% larger than the previous industry leader Redfin.
Deedcoin pioneered US regulatory compliance for the blockchain industry, being the first token sale to be offered to both accredited and non-accredited Americans, as well as the first token sale to take credit cards. Deedcoin was awarded Most Innovative use of Blockchain Technology in Real Estate for 2018 by the Blockchain World Conference.
Taking the platform and tech that made Deedcoin revolutionary, Herrick also co-founded Ledger Leap, a blockchain development company that builds and launches compliant token sales and ICOs for today’s leading tech companies. Their clients include IBM Xprize award-winners, OpenTable and Priceline founders.
Herrick has advised some of the top ICOs, exchanges, conferences and leading venture funds. He has been featured in Inc Magazine, Forbes, Entrepreneur, NASDAQ and is considered one of the industries foremost experts in BaaS.