I'm an all-round digital native and geek who's worked across the Media and Entertainment, Venture Capital, ICO/Cryptocurrency, Charity, Financial Services, Retail, IT and Service industries. I have 15+ years experience and passionate about putting the audience at the centre of the strategy.
Key skills include:
- strategic and thorough understanding of the digital media space, cryptocurrency and the ICO world
- extensive experience devising and implementing small, medium and enterprise digital and social media strategies.
- built large social communities through robust content strategies
- execution of direct response campaigns with Facebook, Twitter and Google
- content planning and strategy
- communication, marketing and fundraising across all digital channels
- building large online communities.
- managing large digital promotional budgets
- metrics as part of a cohesive strategy
- UX ability and empathy for the end user
- thorough understanding of the marketing automation, inbound, analytics and social software space having procured this software at an enterprise level.
- turning customer data into buyer personas
- a natural problem solver
- big picture thinker
- high degree of curiosity
- articulate, self-aware and confident communicator
- skilled in cultivating positive relationships
- collaborative team player
- vast experience in delivering strong performance