Uulala is a minority-owned US-based corporation with the majority of shareholders being first or second generation Latin Americans. Uulala is a mission-driven organization to facilitate and accelerate the financial inclusion of the under-banked and unbanked population across the Americas. Uulala empowers the under-banked communities of the world through the Uulala platform by providing financial tools for them to build credit, send money, participate in ecommerce and elevate out of a cash only environment. Uulala will drive change and betterment for Latino culture through the massive social impact their banking platform and mobile app can have on a culture that lacks trust in traditional banking systems. The Uulala platform not only provides ways for Latinos to participate in secure financial transactions, build credit and provide remittance services but also gain access to entertainment and shopping services that were once out of reach because of their banking status.