Ternio has built Lexicon, the world's fastest blockchain capable of over 1 million transactions per second, fully decentralized and on-chain.
Ternio will use Lexicon to disrupt the $224 billion per year digital advertising market through a multifaceted approach. Incentives and the general ecosystem are not aligned causing both advertisers and publishers to feel they are on the losing side of the deal. Ternio provides a verifiable and decentralized asset that empowers advertisers to verify spend through each intermediary and gives publishers the assurance and guarantee of being paid on delivery.
Ternio created Lexicon; the first and only fully scalable and verified blockchain to be able to meet the need’s of any type of scenario or use-case.
By allowing different industries and use-cases to be able to run a simple to setup blockchain based on their needs, adoption and complete decentralization of data across all mediums is not a decade away but a few years. Lexicon is a blockchain revolving around data. Any application, infrastructure, company, or industry is able to utilize Lexicon while still holding to their cryptocurrency of choice. Lexicon works with all cryptocurrencies in areas where assets or a currency is needing to be exchanged in a secure decentralized environment while still having the flexibility to a blockchain around your needs.
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Ian KaneICO team member replied on 24 Apr 2018
Hi David - Thanks for reviewing Ternio! I'm curious why you rated Ternio's team and product a 4 out of 5? I emailed you a few times, but never heard back. I'm happy to provide more insight into our product and vision.
The initial issues that I had with the group were addressed directly. I appreciate them taking the time to do this. I am happy to provide my updated ratings to the group.
Founder and MD, Famous Publicity Ltd Rated on May 3, 2018
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This is a brilliant proposition. A great team, with digital advertising experience and a co-founder who's faced adversity and turned things around, making the world a better place.
The only thing clouding the vision is the resistance to this technology that will be felt by all of those in the ad industry who have been less than transparent with clients to date. Ternio is bringing light and transparency to an industry where some financially successful firms have used 'smoke and mirrors' to confuse their clients. This is a very difficult industry to change. My experience has shown that the power lies with the media buyers, not the creatives, and the media buyers will be worried about Ternio. Businesses that lie to clients will be found out. Media coverage in this space is difficult to achieve due to so much vested interest. Ternio will have the greatest impact on the media buyers.
The product is genius. Ternio has partnered with another highly respected firm who are highly supportive.
This initiative deserves much success. The team are great communicators, they are operating in a highly manipulative industry, and they are brave enough to put their heads above the parapets. I salute you !
Agree
3 people agree
Ian KaneICO team member replied on 4 May 2018
Thank you for this thoughtful review! I truly appreciate when someone takes the time to understand why digital advertising needs Ternio and the positive impact our solution will have. I agree that there will be companies who are adverse to deploying blockchain as they currently thrive in the status quo. What I can say is that we have been very pleased with the number of big name companies who are eager to deploy Ternio’s solution to push for better transparency. Many of these companies we haven’t publicly shared yet as we are coordinating more formal press announcements, but in time this should provide more confidence in Ternio's overall vision.
Thank you again and if you have any questions or comments please don’t hesitate to contact me.
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