SocialMedia.Market – the first decentralized ecosystem to discover, create, run and analyze advertising campaigns with social media influencers. Based on blockchain technology, we bring marketing activities between brands and social media bloggers to a whole new level of transparency, safety and interaction.
Influencer Marketing has been a part of the promotional campaigns of the gaming and entertainment industries for years. Ultimately, digital agencies demonstrated the value of this advertising channel to corporations and large companies. And now, even small businesses are interested in allocating marketing budgets on popular bloggers or celebrities, who have influence over potential consumer audiences. Because, unlike traditional advertising, Influencer Marketing provides brands the opportunity to garner credibility and gain attention.
As more brands incorporate Influencer Marketing campaigns into their overall marketing strategies, many studies confirm collaboration with social media influencers in the production, distribution and promotion of sponsored content is now one of the most powerful ways for brands to reach consumers. Surveys indicate that 74% of people discover brands on social networks, and up to 49% of them rely on influencers’ recommendations when making a buying decision.
Still, Influencer Marketing remains a complicated process for both advertisers building their campaigns and influencers seeking a way to monetize their content. Obscure and uncertain price determination, insecure transactions, non-compliance with executed agreements, fraud, lack of control and unreliable analytic instruments create challenging ROI determination. This imbalance gives the major advertising assets to digital marketing agencies and top social media celebrities.
With our core team know-how and expertise in entertainment, marketing, analysis and product development, we have a clear vision of how to implement Blockchain and Smart Contract technology in a day-to-day solution that will resolve market needs and help develop them, exponentially.
We are building SocialMedia.Market – the first decentralized ecosystem to discover, create, perform and analyze advertising campaigns with social media influencers across any social network. Blockchain technology will simplify the integration between advertisers and publishers and decrease costs for all engaged parties. It will create a competitive marketplace that’s 100% safe and transparent, creating opportunities for thousands of influencers and brands all over the globe to form targeted audience exposure; engaging consumers in the most relevant way. We will help elevate advertising markets to the next level and take considerable market share very quickly as cryptocurrency and Blockchain technology become mainstream in the next few years.
Our team is inspired to popularize Blockchain and Smart Contract technologies, making them more common in our daily life. We apply extra effort to introduce SocialMedia.Market’s platform, globally, to millions of influencers from small and medium sized businesses to larger corporations.
All ratings published on ICObench serve informational purposes only. ICObench does not provide investment forecast, recommendations or any consulting for that matter. Thus, neither ICObench, nor the experts can be hold responsible for the visitors’ investment decisions. Read more
Award-Winning Author | Angel Investor | STO and ICO Advisor | UN Consultant | INSEAD MBA | Advisor Polymath, BitBlock Capital, Fiat Capital Fund | Rated on Apr 17, 2018
2
4
4
5%
Good team but failed KYC with potential if they can execute.
i like this and a good move. This is starting to become a hot area and think this is one of the better ones I have seen. Also like the way the token sale has been structured, shows a lot of thought
Blockchain Advisor and Consultant Rated on Feb 7, 2018
4
5
4
4%
Good project idea but it is trying to enter a very crowded space. Size of team also raises questions but they have a strong background in the necessary spaces. Whitepaper is also well done.
Consultant at Emurgo, IEO and ICO and STO Adviser, Regulation check, Fund raising, Business Analyst, BI Expert Rated on Feb 14, 2018
5
5
5
4%
social media influencer marketing is a growing industry. I like the beta version where influencers can link most of the social media to share the campaign. Very strong team with experienced advisers.
ICO advisor | CIO | Blockchain Consultant | Early Crypto Investor Rated on Feb 12, 2018
4
5
4
4%
Influencer marketing is huge and is not stopping in any way. It is here to stay! Projects like this piggy back perfectly on this success.
However, the competition is fierce and this team will have to prove itself to become successful. Great idea, lets see if they can deliver.
ICO Expert & Advisor | Business Development Consultant | Marketing Strategist Rated on Jan 31, 2018
5
5
4
3%
Such ideas are coming on the right time, as we see most social networks are kind of annoyed from influencers, just because they can't get rev share from them. Influencer Marketing is already established way to promote and advocate for a brand, product or services. Yesterday we read FB will start rejecting ICO and crypto ads - this is great opportunity for influencers to overtake the scene and such projects are here to help.
We can read good Market overview and challenges in the WP, use cases and the growth for influnecers looks incredible. Dispute Solution system describe fair process of how the platform will handle dissatisfaction and complains.
Team looks proficient in marketing sector (good to list more here, not to confuse visitors)
Investor, Decentralized Economics Researcher, Crypto Visionary, FinTech Pro, Startup Mentor and Advisor Rated on Mar 14, 2018
4
4
3
3%
Team could use some improvement.
Marketing could be better. There are problems already, e.g.:
1. different "influencers" provide very different description of this "Blockchain influencer marketing platform".
2. Team doesn't bother to pass the KYC, which is bad for the marketing.
3. Some BS language in marketing materials turn down professional investors. Buzzwords are only great with professionals, when they are used properly, not when shot left and right to get an attention.
The team is good enough, but I think it still lacks exceptional talent, that's why I gave it a 3 rating. The vision and the product is good, being a digital marketer myself, this will be a very handy tool.
ICO and Business Advisor - Token Economics, Financial Evaluation and Business Strategy Rated on Feb 13, 2018
5
5
4
2%
Good project in a space with huge growth potential and attention. Even the Blockchain and ICO space demonstrates on daily basis the CORE differentiator is great marketing campaigns, which get even more reliable if backed by bloggers and social media interaction.
Experts are independently and voluntarily contributing to the community. If no expert has rated the ICO, only ICO analyzer's results are used. Always research before investing as these ratings should not be taken as an investing guide of any kind.
Ratings and ICO analyzer results are being updated (re-calculated) every few hours.
