PUC Token is a new wave of social media that is being built on blockchain technology. We give control of the profile back to the owner and empower the user with their own data. We do this by allowing the profile owner to tokenize and monetize their social media presence via blockchain technology.Currently, PUC is applying this technology in the advertising space through an influencer search engine that profiles, matches and ranks using big data and AI. The PUC platform offers a new advertising channel where people are media. However, this is just one use case because any vertical application can be built on top of the PUC platform with PUC as a currency in this virtual ecosystem. We are building the fundamental layer of a large-scale profile-based economy that can be replicated in industries beyond advertising.
PUC Token is a new wave of social media that is being built on blockchain technology. We give control of the profile back to the owner and empower the user with their own data. We do this by allowing the profile owner to tokenize and monetize their social media presence via blockchain technology.Currently, PUC is applying this technology in the advertising space through an influencer search engine that profiles, matches and ranks using big data and AI. The PUC platform offers a new advertising channel where people are media. However, this is just one use case because any vertical application can be built on top of the PUC platform with PUC as a currency in this virtual ecosystem. We are building the fundamental layer of a large-scale profile-based economy that can be replicated in industries beyond advertising.
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Partner at LOEB & LOEB LLP, PUC Foundation Legal Counsel
Clarence Guo
Director at xTzedek Law LLC, PUC Foundation Legal Counsel
Miranda Tan
CEO and Co-Founder
Hassan Miah
CTO and Co-Founder
Joe Sticca
Global COO
Artur Petrovych
Blockchain CTO
Dr. Barry O’Sullivan
Chief, Artificial Intelligence
Dr. Janna Lipenkova
VP, Research & Development
Advisor
Bessie Lee
Former CEO for WPP China,PUC Foundation Advisor
Milo Chao
Former Chief Strategy Officer for TBWA China, PUC Foundation Advisor
Alvin Foo
Head of Mobile and Innovation at OmnicomMedia Group, PUC Foundation Advisor
Vivian Zhu
Greater China CEO of Blue 449, PUC Foundation Advisor
Coolio Yang
CEO of Kantar Media CIC, PUC Foundation Advisor
Ms. QJ (Qijun) Wang
CEO & Founder of Queschain Capital, PUC Foundation Advisor
Leo Wang
Founding Partner of PreAngel Fund, PUC Foundation Advisor
Mykim Chikli
COO of Publicist Media Group, PUC Foundation Advisor
Du Jun
CEO of Node Capital, PUC Foundation Advisor
Financial
Token info
Token
PUC
Platform
Ethereum
Type
ERC20
Price in ICO
0.2025 USD
Investment info
Soft cap
10,000,000 USD
Hard cap
20,000,000 USD
Raised
Unknown
Milestones
1
April 2020
Pre v1.0 PUC
PUC already has a ledger system for making payments to personal influencers based on social sharing. The next step is to develop a secure vault using zero knowledge or other appropriate algorithm to ensure customer privacy is an important piece of the PUC ecosystem and deployed in PUC. PUC is already measuring Profile completeness and estimated value for each advertising campaign and distributing payments to the influencers using this system. We expect to have this completed by April 2020.
2
September 2020
v1.0 PUC
PUC wallet integrated with the PUC Mobile App Verification and transactions to be handled by PUC’s internal Zero Knowledge Proof ledger system to protect individual user anonymity from advertisers, publishers and third parties. Ad inventory will be valued, and transactions will be calculated from reported Profile Utility data. This will be released by September 2020.
3
November 2020
Post v1.0 PUC
Make the transfer and verification process entirely distributed on Ethereum using a scheme with Zero Knowledge Proof protocol for ensuring user privacy. Add alternate metrics based on advertiser or influencer or follower feedback. This will allow for full user privacy as well as a decentralized audit trail for advertisers, influencers, publishers and followers to ensure they received correct payments for the advertising delivered through the PUC network.
4
2021
Mobile App as platform/PUC
Further profile usage metrics based on advertiser feedback as needed. Partners building applications on the PUC infrastructure. Also, at this point we plan to explore value-added services that can be offered to consumers on the App platform through PUC. These applications will launch in 2021
