The team LOVE Air Coffee has developed an innovative equipment for roasting coffee beans. This method significantly improves the taste and aroma. This technology preserves the beneficial trace elements contained in coffee and minimizes the loss of weight in the grain during processing, which significantly increases profits. On the basis of our equipment, the latest roasting shops will be opened in the CIS countries and Europe. Our finished product is already on the market and in the near future we will open a large number of new branded points of sale.
The blockchain technology will provide us with a mutually beneficial partnership with customers, consumers, suppliers, competitors and other representatives of this industry.
At the heart of the company is a global idea to change the coffee business industry. Our task is to introduce innovative technologies that will bring the coffee business to a new level.
Coffee demand as well as coffee supply is growing every year, coffee is considered to be the best-selling product in the world, but the processing and roasting of beans is not globally changed, modernization and quality improvement of roasting is progressing, but every year these steps are less and less.
The problems arising in the coffee market are primarily related to the climate and insufficient automation in some regions of coffee beans, the quality of the supplied beans, poor infrastructure, consumer preferences, and the fact that there are many intermediaries who should be paid while exporting coffee, and, of course, constant price fluctuations. In recent years, there has been a problem of consumer fraud with the help of distorted and inaccurate information about the product, and the harm caused by pests and diseases affecting coffee trees.
Out team developed and assembled a coffee roaster based on air technology, and roasted coffee on it quickly gained its popularity due to its taste, aroma and great benefits. As the air coffee itself could easily be replaced with a drum roaster coffee, we decided to create a brand, and implement a certain system into the product realization that helps control the authenticity of air roasting.
Our solution allows: • Fully change the coffee industry; • Minimize coffee weight loss; • Improve product quality; • Save a large amount of beneficial properties in coffee beans; • Significantly improve the taste of the drink; • Get more income.
Blockchain technology is ideal for analyzing the market in a more detailed perspective. It is a directly accurate analysis of the implementation of a particular brand, showing decentralizes trust in the brand. The blockchain helps to control the authenticity of the product itself and its implementation, which first of all will give the consumer confidence in the brand reliability.
All ratings published on ICObench serve informational purposes only. ICObench does not provide investment forecast, recommendations or any consulting for that matter. Thus, neither ICObench, nor the experts can be hold responsible for the visitors’ investment decisions. Read more
Founder of Promethean Dynamics | Blockchain Advisory Council | Union of Crypto Advisors | Bitnation Ambassador | ICO Advisor | IEO Advisor Rated on Jan 31, 2019 Modified on Mar 6, 2019
3
4
4
20%
The product seems to be none existent, the video titled "LAC Air prototype roaster at work" is just a video of coffee beans being tossed in the air. I don't see any actual device, so I would assume there is no working prototype.
EDIT: If you are able to provide me with more information and convince me otherwise, I would be open to change my ratings.
Update: I have been contacted by a team member and they informed me that they have uploaded another video. I have taken a look at the video and we are now at least able to see a prototype. I have adjusted my rating slightly and scored them a little higher for this.
Second Update:
I agreed to have a Skype call with the CEO and one of the co-founders. They are no doubt highly motivated and passionate about having a bean to table coffee production model. I like their enthusiasm and can see that they are really serious on trying to make this work. I have updated my ratings once again to reflect this.
ICO - STO - DAICO Advisor, Investor Relations, Public Speaker Rated on Feb 5, 2019 Modified on Mar 23, 2019
3
3
2
18%
Nice their idea, but I continue to wonder why you want to use the blockchain? If you want to use the blockchain only to raise the necessary funds, then you have understood very little about what the Blockchain really means and the additional value it can bring to the world. If the ideas are clear and the team is ambitious and hard-working, the project can easily be developed outside the Blockchain.
The team does not even present a CEO figure in its staff, while most of the members are new on linkedin and are lacking in experience. Several programmers are exposed among the members of the team but none of them turns out to be a Blockchain developer or at least have the least experience in Blockchain development, which makes them forget that the Ethereum Blockchain may be too expensive for this type of platform .
The MVP turns out to be just a simple video of coffee beans that run inside a machine, while the social and communication channels are almost non-existent, as well as the lack of content on the youtube channel.
The website and the Whitepaper are very amateur, written and published to "what comes", while the tokenomics and the roadmap are very very poor. There is no clear business model and the distribution of the token is almost disastrous, without a "reserve fund" and with 70% of tokens for sale. There are no dates for the various phases of the project, everything seems a bit in the dark. Apart from a small initial repository on Github, there is no other activity.
Unfortunately, this market has become a difficult and people want to see facts first, to start thinking about evaluating a possible investment, want to see and evaluate a product, or at least an MVP very well done, a website and a whitepaper are no longer enough.
I will be happy to evaluate in the near future if there are any improvements, in this way I can re-evaluate my review.
Update
I have to say that the team is taking into account the criticisms and maybe some advice that has been given to them, since the last time I analyzed the project there are news and improvements. They decided to build their own Blockchain, using an hybrid algorithm POS and POW, but the whole thing is still generic as the work will start further.
I talked to one of the team members and the enthusiasm is not lacking, as well as the predisposition to work and the ambition to make the project a successful one, but everything still have to be put into practice. I will wait to see a testnet, a well-functioning MVP and the evolution of the project to give a final judgment, but until then the team deserves an increase in the score.
Experts are independently and voluntarily contributing to the community. If no expert has rated the ICO, only ICO analyzer's results are used. Always research before investing as these ratings should not be taken as an investing guide of any kind.
Ratings and ICO analyzer results are being updated (re-calculated) every few hours.
Production Line – General concept
Strategic marketing – Market analysis
“Love” platform – Concept development
Production Line – Main unit design
Strategic marketing – planning
Corporate identity – logo, colors, fonts,
etc.
“Love” platform - Functional block scheme
“Love Point” – creating the concept and technical tasks
Systematization – Concept creation
2
Q2 2019
Corporate identity – Design of consumables and goods
“Love” platform – Design development
“Love Homeland” – Concept development
“Love Point” – Project creation and approval
Production Line – Designing secondary units
3
Q3 2019
“Love Homeland” - Project creation and ap- proval
Management – Strategic plan
Corporate identity – Website
Production Line – Detail refinement and testing
Systematization – Initial setup of business processes (DeloPro)
Management – Strategic tasks
Marketing – Tactical planning
4
Q3 2019
Production Line – Creating and testing of the first version
Systematization – Implementation of process automation systems
“Love” platform – Testing
“Love homeland” – Construction
“Love point” – Construction
