LeadCoin empowers businesses to sell their unused leads and buy hot leads from other businesses. Sellers automatically share their unused leads in real-time. LeadCoin’s matching algorithm then analyzes and matches leads to buyers. Leads who didn’t match one business, are now the perfect match for another.​​ Businesses can upload their unused leads in real time, and those leads can be purchased by other businesses using the LDC, LeadCoin’s proprietary utility token. LeadCoin’s matching algorithm analyzes leads and suggests hot leads to buyers. Leads who didn’t match one business, are now the perfect match for another.​