Start of implementation of the Impetus web app; Development of API or future iOS and Android app; Start of development for two Impetus apps that will act as publishers; Start of development for the Impetus iOS and Android app; Development of Impetus SDK for publisher apps.
Alpha release of web app; Release of Phodrop Android app; Release and first implementations of Impetus SDK.
Release of two Impetus owned publisher apps; Start of marketing campaign for own publicher apps; Website beta release; Release Impetuss iOS app beta; Start of development of Impetus iOS and Android reviewing app.
Release of Impetus Android app beta; Implementation of SDK in own publisher apps; Beta-testing for entire platform.
Marketing campaign for product launch and call for publishers; Release of Impetus iOS and Android reviewing app; Official product launch.