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Genuine Fashion

Disrupting the Global Forced Fashion Industry

Genuine Fashion Token brings consumers, manufacturers, wholesalers and retailers together in a single decentralized network, using blockchain technology, to disrupt the forged fashion industry by creating an immutable record that details and assures the provenance of valuable articles. We authenticate High-end products and streetwear by giving the consumer the possibility to upload their items. New items get authenticated by team experts and nodes through AI technology. Vintage or older items will also have the possibility to be physically authenticated by our partners. Users can upload their purchases by following a standard protocol. Once approved by our algorithm, a certificate is created in our block chain that cannot be changed by anyone and is therefore forged proof. High-end brands rule supply chain but most are sold through third parties. GFT will also develop an E-commerce around this authentication system. This provides a solution to the untrustworthy online world without third parties intervening.

1 0 expert ratings
Benchy 2.3
Review: coming soon PRO
Price in ICO
0.0382 USD
Restricted areas
ICO start
24th Sep 2018
ICO end
24th Dec 2018
Visit ICO website

About Genuine Fashion

Genuine Fashion Token (GFT) is a decentralized platform developed to an ecosystem which prevents forged fashion products being spread and sold in the online and physical world, GFT provides a service where High-end and streetwear are authenticated by nodes and experts.

First milestone in the roadmap: GFT will build a decentralized app (DApp) that allows consumers to upload their newly purchased items in the blockchain platform through a standard protocol. They can upload pictures (tagged with name, receipt, dust bag, stickers, shipping confirmation,
time when bought and date when bought) to the GFT platform. 

Users can upload their purchases by following a standard protocol. Once approved by our algorithm through AI technology, a certificate is created in our block chain that can not be changed by anyone and is therefore forged proof. Once a certificate is owned, one can choose to place this item in our e-commerce free of charge. Or simply use the certificate as proof for insurance, for example. So basically everybody can use our D-app after mile-stone.

Blockchain technology provides a unique code for the uploaded items and cannot be changed by anyone. If the consumer wants to sell, trade or just hold on to his items the consumer can always prove that the items are genuine. When somebody wants to buy such item the consu er can always check our platform if this item is genuine and authentic.

After this first milestone we will expand to High-end manufacturers and retailers and will build our own e-commerce platform for genuine products. When we have manufacturers and retailers as our partners we can follow the product distribution. Also GFT gets exclusive product codes which are helpful with authenticating items. When this platform evolves GFT also converts to pop-up stores around the world, so
consumers can authenticate instore and buy authentic items in-store.

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