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Friendz

A digital marketing revolution on the blockchain

Friendz is a working product with €1.2m in revenues and a community of 200k users. Friendz platform connects companies to people willing to provide support in the generation of advertising contents directly posted on their personal social media profiles. Users involved in this peer-to-peer communication process get rewarded for their collaboration on Facebook/Instagram/Twitter/Medium through our FDZ tokens. FDZ will be the standard token to manage and reward people for online activities.

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~$12,318,762
value of tokens sold in ICO
Ended
Token
FDZ
Price in ICO
1 ETH = 12,985 FDZ
Country
Whitelist/KYC
KYC & Whitelist
Restricted areas
USA
ICO start
1st Mar 2018
ICO end
20th Mar 2018
Report

About Friendz

Achievements

  • Launched in 2016
  • 35 Team members
  • 200,000 app users
  • 1,200,000€ revenues 2017
  • Integrated Buyback model (with 30% of the revenue)
  • Encouraging token scarcity model

Philosophy
Friendz decentralizes the online marketing industry, elevating the final user to a central position, where he can monetize its contribution to the digital advertising process leveraging blockchain technology.
Unlike famous influencers, users generally do not get rewarded through the advertising process, even if they contribute with sharing brands’ posts on social networks and interacting with companies official pages.
Friendz let users monetize their actions online in a decentralised and democratic way, depending on their skills and influence.

The idea
Friendz was born at the end of 2015 with the idea of finding a solution to a problem that companies faces in doing digital advertising, that is reaching and engaging their target audience in the communication and sharing of the companies values and message. Friendz infrastructure can control and manage a huge number of contents published, reducing costs for companies and providing strong efficiency.

Innovation
Friendz introduced a revolutionary marketing concept, leveraging the peer-to-peer communication on social networks and the power of word of mouth. Friendz users are not influencers with a big audience, but normal people that use social networks everyday. The size of the audience reached is the same, but consists of the close connections of thousands of micro influencers. In this way, the advertising message shared on their profile reaches their friends in a genuine and natural way and is much more effective.

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ICO KYC Report
3 members invited
Alessandro Cadoni
Passed
Daniele Scaglia
Passed
Cecilia Nostro
Passed
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