About Engagement Token
The Engagement Token rewards interaction with publisher content. The value of your engagement is set by the site owner through the reward of tokens. Users who earn Engagement Tokens with their comments, content and other online activity can use these tokens to buy advertising, upvote commenting or offering these for sale to third parties wanting to perform such activities on sites making use of the Engagement Platform and Token.
Over the past four years, The Platform already has fostered the ecosystem of engagement which is created by publishers, their readers and quality advertising. Publishers set the rewards specific to their user base for content interaction. And, advertisers have full visibility into the audience and site activity to place relevant contextual product information in a pay-per-article model.
The Engagement Platform is not an idea but an existing technology and vibrant community of users, publishers and advertisers.