Performance-based Crypto Marketing & PR
The BlockEx DAxP is an institutional grade exchange with blockchain asset origination, issuance, dematerialisation and life-cycle management tools. Our infrastructure framework allows for custom blockchain integrations for financial services, capital markets and governments. With this platform, we aim to connect the old to the new by servicing multiple traditional and non-traditional asset classes under one umbrella exchange, and overhaul the capital markets by making trade, clearing, and settlement real time.
Digital Token Product Offering
The BlockEx DAxP services multiple conventional and non-conventional asset classes. Part of our product offering is the ICO asset class. The ICO asset class is serviced by the Digital Token Product Offering, a turnkey solution for the ICO market.
The Digital Token Product Offering is comprised of: BlockEx Markets; advisory and structuring services; and the Pot Allocation System. This product offering will resolve problems relating to distribution and allocation, and lack of regulatory compliance and standards, in the current ICO market.
BlockEx Markets is an online open marketplace for buying a variety of asset classes including ICOs. Specifically for ICOs, there will be the ICO Market, a dedicated space for individuals looking to issue ICOs to publish information, and for individuals looking to purchase ICOs to view the published information.
Through this product, BlockEx will make marketing of ICOs to a larger buyer base easier and standardised. We will proactively manage the information being published by the issuers so that it is reliable, and information on multiple ICOs is viewable on one centralised platform.
Pot Allocation System
The Pot Allocation System is an embedded program within the ICO Market. It automatically calculates the allocation of ICOs during a pre-sale. It is designed to calculate allocations for each customer according to the share of total funds subscribed, and so that DAXT is expended on each ICO. As a result, the Pot Allocation System will make the distribution of ICOs fairer and more transparent by resolving problems related to distrubution and allocation in the current ICO market.
Digital Asset Exchange Token (DAXT)
The DAXT is BlockEx’s ICO. It is a utility coin. Only holders of DAXT will be able to access the pre-sale feature of ICOs in BlockEx Markets. DAXT must be burnt each time a customer uses it to purchase ICOs on a pre-sale basis. This will resolve problems relating to distribution and allocation in the current ICO market. The specifications of the token and how to purchase them will be covered in later section of this paper.