Rated on May 17, 2018
Core team have lack of experience in blockchain technology.
I don't think there is a unique use of Blockchain technology......
I am sorry to say I don't think it can bring ROI to investors......
Rated on May 20, 2018
I actually quite like this as a concept and can see engagement. NOt sure if the production codes of tops will blow it up though , but its a neat way of getting traction and maybe might be a great partner for another ICO
Rated on Aug 10, 2018
Team does not have blockchain experience. Adding a +1 for KYC.
The vision and product just does not make sense. Why does this need blockchain? What data are you saving in blockchain here? People earn tokens to give away to others and charity? The motivation factor is low.
Its ad-revenue based model.
I find this as an ICO that will having big time trouble in justifying ROI unless the business model is improved.
Rated on Jun 7, 2018
I would say there is no need to use blockchain technology for this product as it can be easily accomplished using normal web technology.
So I think there might be not much use of it.
Rated on Aug 9, 2018
This seems like a quirky and fun project. It puts crypto in the hands of people who might otherwise not come into contact with it directly. I think it could really catch on in certain regions.
Aiming for a stable coin is one of the hardest things to achieve, so that might become an issue in the long run.
Team could use a bit strengthening as well. Especially in the marketing department. It will take some effort to get breweries and bars onboard with this idea.
Rated on May 18, 2018
Looks like nonesense at first sight, but I really believe that this can become a trend and will bring many people closer to using crypto coins. There might be some shortcomings regarding the technological conception of the business case. I am not sure if transaction costs are well enough reflected in the business case.
Nice Vision, though far from being a revolutionary idea.
Rated on Sep 1, 2018
White paper - The white paper is simple and resembles an essay on the introduction of token economy in the beer industry. It neither describes the needs for blockchain implementation nor the future business model. This makes it a big risk for investors
Team - The team composition doesn’t contain experienced blockchain engineers or experts and mostly they are happy explaining their interests in the kinds of beer they like. Seriously, investors don’t wanna hear what you like but how could you solve an issue and make the product successful (which is lacking!).
Tokenomics - The tokenomics is easy to understand including the mining part but then why implement blockchain??? A normal token would be enough! Clarification?
Business Model - The business model is easy to understand initially but since these coins are minable. What happens when all of the coins run out as the code once printed wouldn’t be utilized again? They have taken a 10 year period into account for this calculation which means they are not very serious about long term goals. The investors have no idea what they are investing in and why?
MVP/ DApp/ Working Product - The company has a working application. But, no partnerships mentioned with any micro-breweries or established breweries, which is a big cause of concern.
Rated on May 17, 2018
Core team does not have much blockchain experience.
Product and vision are viable but seem country or community specific and really only apply to beer oriented countries with large amounts of microbreweries.
WP is missing the marketing strategy which will be KEY to the success of this project. The revenue model needs improvement as getting stores and bars (outside of your local German market) will prove to be very difficult.
You should target all German bars and breweries across the globe initially to try to gain traction with beer lovers, this may help you gain exposure in a lot of different countries by just targeting German beer focused bars at the start.
Token metrics make sense. This is a niche that could be successful with beer lovers but building a community, attracting partners, and marketing will be key.
If you are looking for advisor to help you with the project, let me know. ;)
Rated on May 18, 2018
I have several concerns regarding this project.
The core team is either about to be or just have graduated from university. Age is not the issue, especially in the blockchain industry, but according to their public LinkedIn pages, only 1 of the 3 core team members have actual work experience of any kind.
For a blockchain product that is based entirely on utility, to have no core members with business experience seems like a risky place to start.
Then in terms of the blockchain design, there is no need for blockchain to be used for this project at all. Rewards systems like this have been around for decades and digitized more recently. Even Coca-Cola operated a product nearly identical to this several years ago requiring unique codes per bottle and everything.
But, on the positive side, the ICO sale as well as the Founder's stakes in the coins overall are much more generous than greedy in comparison with many other current projects.
If this team approached me with this product idea and with breweries already signed up for a test run I would be interested because this is a proven loyalty model. But for the project as it is leaves me with many concerns regarding the team, use of blockchain (likely just for the ability to ICO), and lack of industry partnerships able to realize this project.
I cannot recommend this project for investment.
Rated on Aug 19, 2018
Lack of team experience mixed with little to no use product on blockchain doesn't seem like a good idea. Unique ideas don't get extra points unless they make sense and this doesn't.
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