{"id":3963,"date":"2025-07-19T16:30:04","date_gmt":"2025-07-19T16:30:04","guid":{"rendered":"https:\/\/icobench.com\/fr\/?p=3963"},"modified":"2025-07-19T16:09:15","modified_gmt":"2025-07-19T16:09:15","slug":"bitcoin-ethereum-grand-public-us-charles-schwab","status":"publish","type":"post","link":"https:\/\/icobench.com\/fr\/news\/bitcoin-ethereum-grand-public-us-charles-schwab\/","title":{"rendered":"Bitcoin et Ethereum bient\u00f4t dispo pour le grand public US via Charles Schwab"},"content":{"rendered":"<p>C\u2019est une petite r\u00e9volution dans la finance am\u00e9ricaine. Charles Schwab, l\u2019un des poids lourds de la gestion de patrimoine outre-Atlantique, proposera bient\u00f4t \u00e0 ses clients le trading spot de Bitcoin et d\u2019Ethereum. Un pas de plus vers la normalisation des cryptomonnaies au sein des grands circuits financiers.<\/p>\n<h2><span id=\"bitcoin_et_ethereum_bientot_disponibles_en_direct_chez_schwab\">Bitcoin et Ethereum, bient\u00f4t disponibles \u00ab\u00a0en direct\u00a0\u00bb chez Schwab<\/span><\/h2>\n<p>L\u2019annonce a \u00e9t\u00e9 faite discr\u00e8tement, mais son impact pourrait \u00eatre consid\u00e9rable. Le PDG de Charles Schwab, Rick Wurster, a confirm\u00e9 le 18 juillet sur CNBC que <strong>l\u2019entreprise s\u2019appr\u00eatait \u00e0 ouvrir l\u2019acc\u00e8s au trading direct de Bitcoin<\/strong> et Ethereum pour ses clients particuliers.<\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"550\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">JUST IN: $10 trillion Charles Schwab CEO says they will launch Bitcoin trading \"sometime soon\" and will be competing with Coinbase \ud83d\udc40 <a href=\"https:\/\/t.co\/VnpHfcFed0\" target=\"_blank\" rel=\"noopener noreferrer\">pic.twitter.com\/VnpHfcFed0<\/a><\/p>\n<p>\u2014 Bitcoin Magazine (@BitcoinMagazine) <a href=\"https:\/\/twitter.com\/BitcoinMagazine\/status\/1946239940834078962?ref_src=twsrc%5Etfw\" target=\"_blank\" rel=\"noopener noreferrer\">July 18, 2025<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<p>Fini les produits d\u00e9riv\u00e9s ou les ETF : il s\u2019agira ici d\u2019acheter les cryptos elles-m\u00eames, dans un cadre r\u00e9glement\u00e9, au sein m\u00eame de l\u2019une des plus grandes firmes financi\u00e8res am\u00e9ricaines.<\/p>\n<p>Pour Schwab, ce mouvement r\u00e9pond \u00e0 une demande de plus en plus explicite de ses utilisateurs. Ces derniers ne se contentent plus d\u2019une exposition indirecte via des fonds ; ils veulent pouvoir acheter, conserver et g\u00e9rer leurs actifs num\u00e9riques aux c\u00f4t\u00e9s de leurs actions et obligations classiques. \u00ab\u00a0<em>Nos clients souhaitent ramener leurs cryptos chez nous<\/em>\u00ab\u00a0, r\u00e9sume Wurster.<\/p>\n<h3><span id=\"le_marche_sadapte_schwab_bouge\">Le march\u00e9 s\u2019adapte, Schwab bouge<\/span><\/h3>\n<p>Depuis le feu vert de la SEC aux premiers ETF Bitcoin spot en janvier 2024, le cadre r\u00e9glementaire am\u00e9ricain s\u2019assouplit progressivement. La d\u00e9b\u00e2cle de FTX, suivie d\u2019un renforcement des r\u00e8gles, a chang\u00e9 les lignes. En effet, <strong>le secteur inspire d\u00e9sormais davantage de prudence<\/strong>\u2026 mais aussi de confiance.<\/p>\n<p>Aujourd\u2019hui, les plateformes traditionnelles veulent reprendre la main sur une client\u00e8le crypto longtemps captive d\u2019acteurs natifs comme<a href=\"https:\/\/icobench.com\/fr\/news\/coinbase-debarque-en-europe\/\" rel=\"\"> Coinbase<\/a> ou <a href=\"https:\/\/icobench.com\/fr\/news\/kraken-transferts-argent-p2p\/\" rel=\"\">Kraken<\/a>.<\/p>\n<p>Dans ce contexte, Schwab ne d\u00e9barque pas en terrain vierge. Le groupe permet d\u00e9j\u00e0 d\u2019<strong>acc\u00e9der \u00e0 plusieurs ETF crypto<\/strong>. Mais il ne s\u2019agissait jusqu\u2019ici que d\u2019une exposition indirecte.<\/p>\n<p>Avec ce virage vers le trading spot, il franchit une \u00e9tape de plus dans l\u2019int\u00e9gration des actifs num\u00e9riques. Selon <a href=\"https:\/\/bitcoinmagazine.com\/news\/charles-schwab-to-launch-bitcoin-trading-directly-targeting-coinbase-users\" target=\"_blank\" rel=\"noopener noreferrer\">Wurster<\/a>, environ 25 milliards de dollars d\u2019actifs crypto seraient d\u00e9j\u00e0 d\u00e9tenus par les clients de Schwab. Il s\u2019agir d\u2019une fraction certes modeste au regard des <strong>10 800 milliards de dollars g\u00e9r\u00e9s par le groupe<\/strong>, mais cela illustre une tendance croissante.<\/p>\n<h2><span id=\"une_integration_discrete_mais_structurante_des_cryptos\">Une int\u00e9gration discr\u00e8te mais structurante des cryptos<\/span><\/h2>\n<p>L\u2019enjeu n\u2019est plus simplement sp\u00e9culatif. Pour beaucoup d\u2019investisseurs, les cryptos, Bitcoin en t\u00eate, sont d\u00e9sormais vues comme une classe d\u2019actifs \u00e0 part enti\u00e8re.<\/p>\n<p>Ni gadgets, ni simples relais de volatilit\u00e9. \u00c0 mesure que <strong>la r\u00e9gulation se renforce<\/strong> et que les plateformes gagnent en maturit\u00e9, elles s\u2019ins\u00e8rent dans des logiques de portefeuille plus classiques, souvent orient\u00e9es long terme.<\/p>\n<p>Schwab cherche \u00e0 <strong>banaliser l\u2019acc\u00e8s aux cryptos<\/strong>, en l\u2019int\u00e9grant sans friction \u00e0 son \u00e9cosyst\u00e8me habituel. Pour les clients, plus besoin de naviguer ailleurs : tout se retrouve au m\u00eame endroit, avec les m\u00eames standards de s\u00e9curit\u00e9 et de conformit\u00e9 que pour le reste de leur patrimoine.<\/p>\n<h3><span id=\"une_offensive_contre_les_geants_du_web3\">Une offensive contre les g\u00e9ants du Web3<\/span><\/h3>\n<p>En rendant le trading de cryptos accessible depuis un compte Schwab classique, l\u2019entreprise vise aussi \u00e0 capter un flux qui lui \u00e9chappait jusqu\u2019ici. Les plateformes sp\u00e9cialis\u00e9es comme Coinbase, <a href=\"https:\/\/icobench.com\/fr\/news\/robinhood-frappe-actions-us-tokenisees-europe\/\" rel=\"\">Robinhood<\/a> ou Kraken s\u2019\u00e9taient impos\u00e9es par d\u00e9faut.<\/p>\n<p>D\u00e9sormais, elles doivent composer avec <strong>une concurrence venue des poids lourds<\/strong> de la finance traditionnelle, mais bien d\u00e9cid\u00e9s \u00e0 d\u00e9fendre leur part de march\u00e9.<\/p>\n<p>Schwab mise ici sur <strong>la fid\u00e9lit\u00e9 de ses clients<\/strong>, souvent plus conservateurs, plus \u00e2g\u00e9s, mais aussi plus fortun\u00e9s. Lorsque 98 % de leur patrimoine est d\u00e9j\u00e0 chez Schwab, difficile de justifier le maintien d\u2019un portefeuille crypto isol\u00e9 ailleurs, soumis \u00e0 des interfaces ou \u00e0 des risques per\u00e7us comme plus \u00e9lev\u00e9s.<\/p>\n<h2><span id=\"une_dynamique_qui_pourrait_saccelerer\">Une dynamique qui pourrait s\u2019acc\u00e9l\u00e9rer<\/span><\/h2>\n<p>La d\u00e9cision de Schwab pourrait bien entra\u00eener d\u2019autres acteurs dans son sillage. Fidelity, JPMorgan, Bank of America\u2026 La plupart ont d\u00e9j\u00e0 <strong>des initiatives autour des actifs num\u00e9riques<\/strong>, mais peu ont franchi le pas du trading spot grand public. Si l\u2019exp\u00e9rience Schwab s\u2019av\u00e8re concluante, la pression concurrentielle pourrait les pousser \u00e0 sortir du bois plus rapidement que pr\u00e9vu.<\/p>\n<p>L\u2019effet domino s\u2019amorce. Le bitcoin, longtemps rel\u00e9gu\u00e9 aux marges, prend u<strong>ne place plus stable dans les portefeuilles<\/strong>. Fini le simple pari ou la couverture contre l\u2019inflation : il s\u2019impose comme un outil de gestion, int\u00e9gr\u00e9, assum\u00e9, et de plus en plus recherch\u00e9.<\/p>\n<h3><span id=\"la_crypto_entre_dans_le_rang\">La crypto entre dans le rang<\/span><\/h3>\n<p>Ce lancement, encore attendu dans les prochaines semaines, illustre une r\u00e9alit\u00e9 simple : <strong>les cryptos ne sont plus \u00e0 la p\u00e9riph\u00e9rie de la finance<\/strong>. Elles en deviennent une extension naturelle. Et les institutions, hier prudentes ou distantes, prennent d\u00e9sormais position.<\/p>\n<p>Reste \u00e0 surveiller l\u2019ex\u00e9cution : frais de transaction, conditions de garde, services associ\u00e9s\u2026 Autant de points qui feront la diff\u00e9rence entre une int\u00e9gration de fa\u00e7ade et <strong>une vraie alternative aux plateformes crypto classiques<\/strong>.<\/p>\n<p>Mais sur le fond, le signal est l\u00e0 : le bitcoin n\u2019est plus un produit de niche. Il entre dans les portefeuilles, les strat\u00e9gies, les bilans. Et surtout, <strong>il s\u2019installe dans le quotidien des investisseurs<\/strong>, \u00e0 la mani\u00e8re de n\u2019importe quel autre actif.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>C\u2019est une petite r\u00e9volution dans la finance am\u00e9ricaine. Charles Schwab, l\u2019un des poids lourds de la gestion de patrimoine&#8230;<\/p>\n","protected":false},"author":241,"featured_media":3938,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[5,7],"tags":[],"class_list":["post-3963","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-bitcoin","category-news","entry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.8.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Bitcoin et Ethereum : L\u2019acc\u00e8s grand public se pr\u00e9cise aux USA<\/title>\n<meta name=\"description\" content=\"Charles Schwab s\u2019appr\u00eate \u00e0 lancer le trading direct de Bitcoin et Ethereum pour ses clients am\u00e9ricains, renfor\u00e7ant l\u2019ancrage des cryptos.\" \/>\n<meta name=\"robots\" content=\"index, follow, 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