{"id":1578,"date":"2025-06-07T16:48:34","date_gmt":"2025-06-07T16:48:34","guid":{"rendered":"https:\/\/icobench.com\/fr\/?p=1578"},"modified":"2025-06-07T16:48:34","modified_gmt":"2025-06-07T16:48:34","slug":"pourquoi-apple-google-airbnb-misent-sur-les-stablecoins","status":"publish","type":"post","link":"https:\/\/icobench.com\/fr\/news\/pourquoi-apple-google-airbnb-misent-sur-les-stablecoins\/","title":{"rendered":"Pourquoi Apple, Google et Airbnb misent (discr\u00e8tement) sur les stablecoins"},"content":{"rendered":"

Les stablecoins<\/em>, monnaies num\u00e9riques versatiles, int\u00e9ressent de plus en plus les multinationales Google, Airbnb, Apple et X.<\/p>\n

L\u2019ajout de ces m\u00e9thodes de paiement aura des avantages pour les deux parties, c\u2019est-\u00e0-dire les consommateurs et les entreprises. Cependant, la route n\u2019est pas totalement trac\u00e9e.<\/strong><\/p>\n

Un tournant pour les paiements num\u00e9riques<\/span><\/h3>\n

La mise en place des actifs num\u00e9riques \u00e0 valeur stable va redessiner le paysage des paiements<\/strong> \u00e9lectroniques. De plus, les transactions seront plus rapides, moins co\u00fbteuses et sans fronti\u00e8res.<\/p>\n

Toutefois, le d\u00e9ploiement d\u00e9pendra de l\u2019\u00e9volution des lois \u00e0 ce sujet, sp\u00e9cialement l\u2019adoption finale du GENIUS Act<\/em>. Voici un tour d\u2019horizon des avanc\u00e9es sp\u00e9cifiques \u00e0 chaque entit\u00e9.<\/p>\n

Int\u00e9gration des stablecoins par Apple<\/span><\/h3>\n

Apple d\u00e9veloppe actuellement une nouvelle infrastructure de paiement incluant la crypto<\/strong> depuis janvier 2025.<\/p>\n

Lors de la pr\u00e9sentation au salon Token2049 \u00e0 Duba\u00ef, Bam Azizi, PDG et cofondateur de Mesh, a d\u00e9clar\u00e9 :<\/p>\n

\u00ab\u00a0Nous croyons que d\u00e8s que les paiements en cryptomonnaies seront aussi simples que ceux en fiat, rien n\u2019emp\u00eachera la migration massive du commerce mondial vers les rails de la blockchain.\u00a0\u00bb<\/em><\/p>\n

Au c\u0153ur de cette nouveaut\u00e9, on trouve la technologie SmartFunding de Mesh<\/a>. Concr\u00e8tement, elle transforme les cryptos en stablecoins au moment du paiement. Cela permet d\u2019\u00e9viter la volatilit\u00e9 des cryptos<\/strong> afin que le commer\u00e7ant re\u00e7oive le paiement \u00a0\u00bbpr\u00e9vu<\/em>\u00a0\u00bb et au consommateur d\u2019\u00e9largir ses modes de paiements.<\/p>\n

\"\"<\/p>\n

D\u00e9veloppement des services financiers X Money<\/span><\/h3>\n

Elon Musk poursuit activement son ambition de faire de sa plateforme X une super application<\/strong> int\u00e9grant des services financiers (X Money)<\/a>.<\/p>\n

Plusieurs partenaires sont cit\u00e9s tels que Visa, Citibank, Stripe et Adyen. L\u2019objectif est de permettre des paiements rapides et peu co\u00fbteux.<\/p>\n

Il est tr\u00e8s probable qu\u2019une int\u00e9gration de stablecoins (comme l\u2019USDC) ou du Dogecoin ait lieu d\u00e8s que le cadre r\u00e9glementaire sera plus stable.<\/p>\n

\"\"<\/p>\n

Airbnb veut vous louer un matelas\u2026 payable en stablecoin<\/span><\/h3>\n

L\u2019entreprise Airbnb<\/strong> explore l\u2019utilisation des stablecoins pour r\u00e9duire les frais de transaction exig\u00e9s par les r\u00e9seaux traditionnels de cartes bancaires.<\/p>\n

Des discussions sont en cours avec Worldpay \u00e0 ce sujet actuellement. L\u2019entreprise a d\u00e9j\u00e0 des affiliations dans le monde de la crypto<\/a>. Cependant, il n\u2019est pas encore possible de payer directement \u00e0 Airbnb en crypto.<\/strong><\/p>\n

Bitrefill et Bitpay proposent d\u00e9j\u00e0 des cartes-cadeaux Airbnb achetables en Bitcoin, Ethereum, Litecoin, Dash et Dogecoin. Toutefois, plusieurs conditions s\u2019appliquent.<\/p>\n

\"\"<\/p>\n

Google Cloud collabore avec Coinbase<\/span><\/h3>\n

Depuis 2022, Google travaille avec Coinbase pour faciliter les paiements interentreprises en cryptomonnaie. Ce partenariat permet \u00e0 des entreprises comme PayPal et EY de r\u00e9gler des factures en PYUSD via Coinbase Prime. Le premier paiement officiel a \u00e9t\u00e9 r\u00e9alis\u00e9 en octobre 2024.<\/strong><\/p>\n

\"\"<\/p>\n

Contexte r\u00e9glementaire<\/span><\/h3>\n

Pr\u00e9sent\u00e9 le 1\u1d49\u02b3 mai 2025 et adopt\u00e9 par le S\u00e9nat avec un vote de 66 contre 32 le 19 mai dernier :<\/p>\n

Le Genius Act (Guiding and Establishing National Innovation for U.S. Stablecoins Act)<\/em> est un projet de loi servant \u00e0 b\u00e2tir une l\u00e9gislation pour les stablecoins aux \u00c9tats-Unis. Ce projet de loi impose des exigences strictes aux \u00e9metteurs de stablecoins<\/strong><\/p>\n

Il a \u00e9t\u00e9 propos\u00e9 d\u2019interdire aux grandes entreprises technologiques de cr\u00e9er leurs propres stablecoins<\/strong>, les obligeant ainsi \u00e0 collaborer avec Circle ou Tether ou d\u2019autres acteurs d\u00e9j\u00e0 \u00e9tablis.<\/p>\n

Les cryptos adoss\u00e9es \u00e0 une valeur fiat sont au c\u0153ur d\u2019un d\u00e9bat complexe\u2026\u00a0 Entre opportunit\u00e9s d\u2019innovation financi\u00e8re et pr\u00e9occupations concernant la stabilit\u00e9 du syst\u00e8me \u00e9conomique.<\/em><\/p>\n

\n
Sources : Coinbase,<\/a> Apnews,<\/a> Reuters<\/a><\/pre>\n","protected":false},"excerpt":{"rendered":"
Les stablecoins, monnaies num\u00e9riques versatiles, int\u00e9ressent de plus en plus les multinationales Google, Airbnb, Apple et X. 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